Zielgruppe: Edelmetallbesitzer:innen in Norwegen

Ausgewählte Insights zu Edelmetallbesitzer:innen in Norwegen

• Many precious metal owners have a medium annual household income
• An honest and respectable life has less importance to precious metal owners than to the average onliner
• Finance and economy are relatively prevalent interests of precious metal owners
• Precious metal owners are more likely to have gardening and plants as a hobby than the average onliner
• Precious metal owners remember seeing ads on websites and apps of brands and products more often than the average onliner

Management summary

• Key Insights

• Lebensphasen
• Geschlecht
• Bildung
• Einkommen
• Haushaltsklassifikation
• Art der Gemeinde/Stadt

• Werte im Leben
• Interessen
• Hobbies & Freizeitaktivitäten

• Einstellungen zu digitalen Medien
• Herausforderungen für das Land
• Politik

• Touchpoints für digitale Werbung
• Internetnutzung nach Gerät
• Social Media-Nutzung
• Touchpoints für nicht-digitale Werbung
• Nutzung traditioneller Medien

Demographic profile

• Age of consumers in Norway
• Gender of consumers in Norway
• Consumer’s level of education in Norway
• Share of consumers in Norway in the high, middle, and low thirds of monthly household gross income
• Type of households in which consumers in Norway live
• Communities where consumers live in Norway

• Most important aspects of life for consumers in Norway
• Top 10 interests of precious metal owners in Norway
• Top 10 hobbies and leisure activities of precious metal owners in Norway

• Agreement with statements in Norway
• The 10 most important issues facing Norway according to precious metal owners
• Political attitudes of consumers in Norway

• Top 10 places where precious metal owners in Norway have come across digital advertising in the past 4 weeks
• Devices consumers in Norway use regularly to access the internet
• Social media activities in Norway by type
• Places where consumers in Norway have come across non-digital advertising in the past 4 weeks
• Type of media consumers in Norway have been using in the past 4 weeks